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News, tips, and best practices

Fresheees: Increasing Online Sales in Less Than a Week Thanks to Remarketing
Author
Lucia
29 Jun 2018

Fresheees: Increasing Online Sales in Less Than a Week Thanks to Remarketing

Increasing sales in just a few days is not a fairy tale. Fresheees is a perfect example of a small business where dynamic remarketing helped with sales immediately. Continue reading

Remarketing under GDPR
Author
Ondra
25 Jun 2018

Remarketing under GDPR

Recently, the long-awaited General Data Protection Regulation, more widely known as GDPR, has taken effect. This article sums up the effect GDPR has on remarketing ads and steps you need to take to make your remarketing compliant with GDPR. Continue reading

How does Google Shopping work?
Author
Ondra
19 Jun 2018

How does Google Shopping work?

In the third episode of our Ads Academy, Daniel will tell you what Google Shopping and Google Merchant Center are and why you should want to work with them. Continue reading

How to drive traffic to your Shopify store
Author
Ondra
18 Jun 2018

How to drive traffic to your Shopify store

Getting the first visitors to your store might be hard. Especialy if you are running on tight budget as most starting entepreneurs are. But do not despair, we bring you tips on the best ways to drive free traffic to your store. Continue reading

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How does remarketing work?
Author
Ondra
15 Jun 2018

How does remarketing work?

What is remarketing? How does it work? What are the technical necessities to run remarketing ads yourself? We bring you answers to these and many more questions. Continue reading

How does Google AdWords work?
Author
Ondra
15 Jun 2018

How does Google AdWords work?

What is Google AdWords? How does it work and what can it do for your business? We bring you the answers to these and many more questions. Continue reading

Setting Up Retargeting in Google AdWords: The Secret of Ad Frequency and Duration
Author
Ondra
05 Jun 2018

Setting Up Retargeting in Google AdWords: The Secret of Ad Frequency and Duration

When it comes to retargeting ads, whether on Facebook or AdWords, there are two factors you have to figure out to be able to run successful campaigns that have the desired effect. Those factors ad duration and ad frequency. Continue reading

How to get your AdWords ads approved
Author
Ondra
11 May 2018

How to get your AdWords ads approved

Google has extensive and detailed rules when it comes to online advertising that are sometimes hard to comply with. To help you get your ads online, we compiled tips for e-commerce stores on how to get your AdWords ads approved. Continue reading

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